Connecting China with the US through Guided Commerce
Operator, a two-year-old conversational shopping app, has secured a $15 million series B round at a pre-money valuation of $100 million. The funding highlights the potential of guided commerce in bridging the gap between Chinese and American consumers.
A New Era of Global Commerce
CEO Robin Chan emphasizes that Operator is pioneering a new type of global commerce by making it easier for Chinese citizens to purchase American products through its conversational shopping app. "We’re trying to pioneer a new type of global commerce," Chan states, "and we believe our platform will revolutionize the way people shop across borders."
A Human Touch in Global Commerce
Operator’s approach combines the convenience of online shopping with the personalized customer service offered by brick-and-mortar stores. Users can browse categories, get recommendations from human experts, and even message a chatbot for help. This unique blend aims to fill the gap between ecommerce and traditional retail.
A Ripe Market in China
The US market may have potential, but Operator is focusing on tapping into the Chinese market first. The company recognizes that Chinese consumers are eager to purchase American products, but they often face difficulties due to language barriers and unfamiliarity with American brands.
Key Features of Operator’s Conversational Shopping App
- Human Experts: Users can get personalized recommendations from human experts who understand their needs and preferences.
- Chatbot Assistance: The chatbot feature allows users to quickly resolve any issues or questions they may have while shopping.
- Conversational Interface: Operator’s app offers a conversational interface that makes it easy for users to interact with the platform.
Funding and Future Plans
The $15 million series B round will be used to further develop the Operator platform, expand its user base, and enhance its product offerings. With this funding, the company aims to become a leading player in the global commerce market.
Conclusion
Operator’s conversational shopping app has the potential to revolutionize the way people shop across borders. By combining the convenience of online shopping with human expertise and personalized customer service, Operator is poised to become a leader in guided commerce.
About Operator
Operator is a two-year-old conversational shopping app that connects Chinese consumers with American products. The company’s mission is to make global commerce easier and more accessible for everyone.