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Ghanaian AgTech Startup Complete Farmer Secures Investment to Expand Operations
Complete Farmer, a Ghana-based agtech startup, has secured an investment from the Acumen Resilient Agriculture Fund (ARAF) to expand its operations. The company provides farmers with data-driven cultivation protocols and precision farming tools, enabling them to produce high-quality commodities that meet international specifications.
About Complete Farmer
Complete Farmer was founded in 2018 with a mission to improve the lives of smallholder farmers in Ghana by providing them with access to global markets and better prices for their products. The company’s platform connects farmers with buyers from around the world, enabling them to purchase and sell commodities digitally. With over 12,000 farmers on its platform, Complete Farmer has successfully cultivated over 30,000 acres of land and delivered commodities to Asia, Europe, and other parts of the world.
The Investment
The investment from ARAF will be used to scale the company’s products and services, including the development of an embedded finance product that facilitates direct remittance from buyers to farmers. The company also plans to use the funding to expand its team and operations in Ghana and other markets, such as Togo.
Competitive Landscape
Complete Farmer operates in a competitive market with several other agtech startups, including Khula, Twiga Foods, and Farmerline. However, the company’s data-driven approach and precision farming tools have enabled it to differentiate itself from its competitors and attract significant investment.
Revenue Streams
Complete Farmer generates revenue through a 30% commission on trades between farmers and buyers. The company is also exploring additional revenue streams through new product lines, including an embedded finance product and a vendor platform where farmers can purchase fertilizers and commodities to make their farms more efficient.
Future Plans
With the investment from ARAF, Complete Farmer plans to expand its operations in Ghana and other markets, increasing access to global markets for smallholder farmers. The company also aims to continue innovating and improving its products and services, including the development of new features that enable farmers to optimize their productivity and gain better prices for their products.
About Acumen Resilient Agriculture Fund (ARAF)
The Acumen Resilient Agriculture Fund (ARAF) is a social impact investment fund that invests in businesses that improve the lives of smallholder farmers in developing countries. ARAF provides capital and technical assistance to entrepreneurs who are working on innovative solutions to address the challenges faced by smallholder farmers.
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